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Visitor Traffic Statistics 101, or, The Who, What, When, Where, Why & How of Web Analytics

// September 9th, 2010 // No Comments » // Widget

As we all know, visitor traffic is crucial to the success of every Website. If you do not know how many views your pages get, how can you know if
anyone is seeing your site, product or service? With an online business, you can not afford to guess at how effective your marketing, content, message or website design is.

Ideally, you need to know what pages are viewed, how long the visitor stays
on any given page and what page they click to next. Also, if you can see the
keywords they used to search for you, or see what link they clicked to get to
your site (referral link), you have great information for SEO (search engine
optimization) of your site content and keywords. This is all part of Web
analytics. The more you know about site analytics, the better prepared you
will be to get the most out of your site traffic and visitor usage. Read
through these basics and you will be ready to go look for an effective visitor
traffic reporting service, find the best features for the price, and boost your
site’s effectiveness.

Who are your visitors?

You spend many hours identifying your target market. Through SEO, you
spend even more time, and often money, to focus your keywords, search
indexing and content for this market. You devote yourself to find the
optimal visitors by geography, interest, demographics and other important
criteria, all for one purpose … to get the attention of potential customers or
clients.

Once you know your target market, you need to know if your efforts are
effective. You do that by tracking your site visitor statistics. Web analytics
analyze your site traffic and break down the data into usable information
reports. Visitor stats you need for the best tracking include how many total
visits (“hits” on your site pages, which means the total number of views by
everyone who visits your site), unique page views (views of any given page
by the same visitor), and geographic location of your unique visitors. The
advantage of geographic location is that you can monitor where your
visitors are coming from. For instance, DogWidgets.com (note: fictional
company) began by selling to one region in the US but was getting traffic
from Canada and Germany. Owner saw that marketing focus was needed
for a more specific geographic area.

What are your visitors searching for?

This area of analytics is a terrific opportunity for SEO and refinement of your
keyword strategies. With a good tracking service, you will be able to get a
report on search engine keyword usage and clickstream (click path) data. In
other words, the report will show a breakdown of the keywords your visitors
used to find you as well as the search engine they used. This information is
invaluable as it spells out exactly what your visitors are looking for, how
effective your keywords are, and lets you know what search engines have
you listed. If your chosen service provides it, you can click the report link to
see what your page rank is for that engine, in real-time. A good analytics
site will also provide the clickstream data, which will show you the path your
visitor’s took inside your site, from page to page. This data is invaluable for
marketing your site and product or service. To demonstrate, the owner of
DogWidget.com has been trying to decide what areas to focus on. Owner’s
dog widgets have a wide variety of applications, and Owner sees through
the keyword report that the search terms are all over the spectrum. There
is no focus. This tells Owner that a marketing strategy is needed to grab
visitors that want specific dog widgets.

When do they visit my site?

You will also want to monitor your peak traffic hours. This is very easy with
a good analytics report. The more detail your reports show, the more
information you have to work with. You should be able to have the data on
your site visits broken down by year, month, week, day and hour. This is
important information, but you really need more than just “visitor totals.”
You should look for this time breakdown by page views (total views of every
page on your site) and by unique visitors (pages viewed by each individual
visitor). To show the importance, let’s consider our dog widget site scenario:

DogWidget.com sells a variety of multi-colored widgets for dogs. Owner
notices through tracking reports that there is a much higher page view of
the Outdoor widgets on Friday mornings. The Outdoor page seems to
compel the highest number of clicks to the order page. No one clicks from
the Rainy Day widgets page to the order page. So now Owner has the
information to rethink the Rainy Day page, and to begin focusing more
advertising to Outdoor topics, advertisers and markets.

Where are visitors coming from?

When you begin marketing your site, whether it is banner and link
exchanges, classified ads, posting articles, press releases or pay per click
advertising, you need to know what is working for you and what is wasting
your time. Referral link reports help narrow this down and allow you to see
what active links on the Internet are being used to bring site visitors.

For
instance, let’s see how our enthusiastic and dedicated dog widget owner has
been advertising. Being on a shoestring, Owner decided to try SEO and send
out weekly press releases. DogWidget.com has been indexed by several
major search engines, keywords have been refined thanks to the keyword
usage reports. Using the referral reports Owner sees that the SEO is
beginning to roll along nicely and is even picking up a little momentum.

Now
for the press releases. Owner sends out a new press release each week for
two months. Without the referral link report, Owner would be in the dark as
to whether the links on the releases were being used, unless it was a paid
distribution service (and that info is only for one release on that one site).

With the referral report, Owner was able to send out press releases at no
cost, and see what sites picked them up and posted them through the clicks
on the contact links. So the press release about Vacation dog widgets got a
lot of attention, excellent. That was time well spent. So now, Owner focus
can shift so efforts are optimized.

Why is all this so important?

I must answer this question with a question: do you know how your site
has been doing? If you do not have reports to give you the real-time traffic
information necessary to gauge visitor performance, how can you know how
your site is really doing? Are you thinking some decent sales is doing well?

Or because you get nice feedback, the site is ok? If this is the case, you are
settling for inferior results. This is not a solid way to manage any business,
and a Website is business. Why would you want to settle for “ok” when you
can get the tools at little expense that can make your site soar? Our Owner
wanted to quit the “day job” and make a real living from DogWidgets.com,
and with diligence and Web analytics, there is a good chance Owner will
succeed, and make a lot of dogs happy at the same time! Please don’t settle
for “ok.” Take your site to the next level. All it takes is having the right
information to work with. To paraphrase an old idiom, Visitor Knowledge is
Site Success.

How do they use my Website?

Your visitors are valuable. The visitors that buy your product or service are
priceless; they are the key element to success. You want to make them
happy and keep them coming back. You also want them to spread the word
about you. And yes, Web analytics can improve this as well. By knowing
how visitors are actually using your site, which pages they visit, how long
they view the pages they visit, what pages compel them to continue inside
the site (clickstream), and what pages they use to leave your site (exit
page) will tell you a great deal. For instance, back to our dog widget site.
Owner sees that the Uses for Widgets page seems to hold the visitor longer
than other information pages. It was written with humor and has a fun,
clean look. Wow, a winner page. However, Rainy Day Widget shows as a big
exit page. Not a good page, it appears to kill the site visits. Ok, Owner knows
that Rainy Day page needs some redesign and rewriting fast.

Don’t let your Website stall like a rainy day widget. As with any business, a
Website is needing continual marketing and refinement to stay focused and
on target. You need to keep on top of your markets, keep fresh, interesting
and compelling content, keep your site available to those who want your
product or service. Staying alive on the Web means you need visitors …
visitors who are looking for what you have to offer. With good Web analytics
you have the tools you need to put your site in front of your target market,
increase your ROI and find success on the Internet. And isn’t this why you
have a Website?

Author: Cherie Davidson
Article Source: EzineArticles.com
iPhone/iPad apps

Visitor Traffic Statistics 101, or, The Who, What, When, Where, Why & How of Web Analytics

// September 3rd, 2010 // No Comments » // Widget

As we all know, visitor traffic is crucial to the success of every Website. If you do not know how many views your pages get, how can you know if
anyone is seeing your site, product or service? With an online business, you can not afford to guess at how effective your marketing, content, message or website design is.

Ideally, you need to know what pages are viewed, how long the visitor stays
on any given page and what page they click to next. Also, if you can see the
keywords they used to search for you, or see what link they clicked to get to
your site (referral link), you have great information for SEO (search engine
optimization) of your site content and keywords. This is all part of Web
analytics. The more you know about site analytics, the better prepared you
will be to get the most out of your site traffic and visitor usage. Read
through these basics and you will be ready to go look for an effective visitor
traffic reporting service, find the best features for the price, and boost your
site’s effectiveness.

Who are your visitors?

You spend many hours identifying your target market. Through SEO, you
spend even more time, and often money, to focus your keywords, search
indexing and content for this market. You devote yourself to find the
optimal visitors by geography, interest, demographics and other important
criteria, all for one purpose … to get the attention of potential customers or
clients.

Once you know your target market, you need to know if your efforts are
effective. You do that by tracking your site visitor statistics. Web analytics
analyze your site traffic and break down the data into usable information
reports. Visitor stats you need for the best tracking include how many total
visits (“hits” on your site pages, which means the total number of views by
everyone who visits your site), unique page views (views of any given page
by the same visitor), and geographic location of your unique visitors. The
advantage of geographic location is that you can monitor where your
visitors are coming from. For instance, DogWidgets.com (note: fictional
company) began by selling to one region in the US but was getting traffic
from Canada and Germany. Owner saw that marketing focus was needed
for a more specific geographic area.

What are your visitors searching for?

This area of analytics is a terrific opportunity for SEO and refinement of your
keyword strategies. With a good tracking service, you will be able to get a
report on search engine keyword usage and clickstream (click path) data. In
other words, the report will show a breakdown of the keywords your visitors
used to find you as well as the search engine they used. This information is
invaluable as it spells out exactly what your visitors are looking for, how
effective your keywords are, and lets you know what search engines have
you listed. If your chosen service provides it, you can click the report link to
see what your page rank is for that engine, in real-time. A good analytics
site will also provide the clickstream data, which will show you the path your
visitor’s took inside your site, from page to page. This data is invaluable for
marketing your site and product or service. To demonstrate, the owner of
DogWidget.com has been trying to decide what areas to focus on. Owner’s
dog widgets have a wide variety of applications, and Owner sees through
the keyword report that the search terms are all over the spectrum. There
is no focus. This tells Owner that a marketing strategy is needed to grab
visitors that want specific dog widgets.

When do they visit my site?

You will also want to monitor your peak traffic hours. This is very easy with
a good analytics report. The more detail your reports show, the more
information you have to work with. You should be able to have the data on
your site visits broken down by year, month, week, day and hour. This is
important information, but you really need more than just “visitor totals.”
You should look for this time breakdown by page views (total views of every
page on your site) and by unique visitors (pages viewed by each individual
visitor). To show the importance, let’s consider our dog widget site scenario:

DogWidget.com sells a variety of multi-colored widgets for dogs. Owner
notices through tracking reports that there is a much higher page view of
the Outdoor widgets on Friday mornings. The Outdoor page seems to
compel the highest number of clicks to the order page. No one clicks from
the Rainy Day widgets page to the order page. So now Owner has the
information to rethink the Rainy Day page, and to begin focusing more
advertising to Outdoor topics, advertisers and markets.

Where are visitors coming from?

When you begin marketing your site, whether it is banner and link
exchanges, classified ads, posting articles, press releases or pay per click
advertising, you need to know what is working for you and what is wasting
your time. Referral link reports help narrow this down and allow you to see
what active links on the Internet are being used to bring site visitors.

For
instance, let’s see how our enthusiastic and dedicated dog widget owner has
been advertising. Being on a shoestring, Owner decided to try SEO and send
out weekly press releases. DogWidget.com has been indexed by several
major search engines, keywords have been refined thanks to the keyword
usage reports. Using the referral reports Owner sees that the SEO is
beginning to roll along nicely and is even picking up a little momentum.

Now
for the press releases. Owner sends out a new press release each week for
two months. Without the referral link report, Owner would be in the dark as
to whether the links on the releases were being used, unless it was a paid
distribution service (and that info is only for one release on that one site).

With the referral report, Owner was able to send out press releases at no
cost, and see what sites picked them up and posted them through the clicks
on the contact links. So the press release about Vacation dog widgets got a
lot of attention, excellent. That was time well spent. So now, Owner focus
can shift so efforts are optimized.

Why is all this so important?

I must answer this question with a question: do you know how your site
has been doing? If you do not have reports to give you the real-time traffic
information necessary to gauge visitor performance, how can you know how
your site is really doing? Are you thinking some decent sales is doing well?

Or because you get nice feedback, the site is ok? If this is the case, you are
settling for inferior results. This is not a solid way to manage any business,
and a Website is business. Why would you want to settle for “ok” when you
can get the tools at little expense that can make your site soar? Our Owner
wanted to quit the “day job” and make a real living from DogWidgets.com,
and with diligence and Web analytics, there is a good chance Owner will
succeed, and make a lot of dogs happy at the same time! Please don’t settle
for “ok.” Take your site to the next level. All it takes is having the right
information to work with. To paraphrase an old idiom, Visitor Knowledge is
Site Success.

How do they use my Website?

Your visitors are valuable. The visitors that buy your product or service are
priceless; they are the key element to success. You want to make them
happy and keep them coming back. You also want them to spread the word
about you. And yes, Web analytics can improve this as well. By knowing
how visitors are actually using your site, which pages they visit, how long
they view the pages they visit, what pages compel them to continue inside
the site (clickstream), and what pages they use to leave your site (exit
page) will tell you a great deal. For instance, back to our dog widget site.
Owner sees that the Uses for Widgets page seems to hold the visitor longer
than other information pages. It was written with humor and has a fun,
clean look. Wow, a winner page. However, Rainy Day Widget shows as a big
exit page. Not a good page, it appears to kill the site visits. Ok, Owner knows
that Rainy Day page needs some redesign and rewriting fast.

Don’t let your Website stall like a rainy day widget. As with any business, a
Website is needing continual marketing and refinement to stay focused and
on target. You need to keep on top of your markets, keep fresh, interesting
and compelling content, keep your site available to those who want your
product or service. Staying alive on the Web means you need visitors …
visitors who are looking for what you have to offer. With good Web analytics
you have the tools you need to put your site in front of your target market,
increase your ROI and find success on the Internet. And isn’t this why you
have a Website?

Author: Cherie Davidson
Article Source: EzineArticles.com
Credit card currency-exchange fees

Visitor Traffic Statistics 101, or, The Who, What, When, Where, Why & How of Web Analytics

// September 2nd, 2010 // No Comments » // Widget

As we all know, visitor traffic is crucial to the success of every Website. If you do not know how many views your pages get, how can you know if
anyone is seeing your site, product or service? With an online business, you can not afford to guess at how effective your marketing, content, message or website design is.

Ideally, you need to know what pages are viewed, how long the visitor stays
on any given page and what page they click to next. Also, if you can see the
keywords they used to search for you, or see what link they clicked to get to
your site (referral link), you have great information for SEO (search engine
optimization) of your site content and keywords. This is all part of Web
analytics. The more you know about site analytics, the better prepared you
will be to get the most out of your site traffic and visitor usage. Read
through these basics and you will be ready to go look for an effective visitor
traffic reporting service, find the best features for the price, and boost your
site’s effectiveness.

Who are your visitors?

You spend many hours identifying your target market. Through SEO, you
spend even more time, and often money, to focus your keywords, search
indexing and content for this market. You devote yourself to find the
optimal visitors by geography, interest, demographics and other important
criteria, all for one purpose … to get the attention of potential customers or
clients.

Once you know your target market, you need to know if your efforts are
effective. You do that by tracking your site visitor statistics. Web analytics
analyze your site traffic and break down the data into usable information
reports. Visitor stats you need for the best tracking include how many total
visits (“hits” on your site pages, which means the total number of views by
everyone who visits your site), unique page views (views of any given page
by the same visitor), and geographic location of your unique visitors. The
advantage of geographic location is that you can monitor where your
visitors are coming from. For instance, DogWidgets.com (note: fictional
company) began by selling to one region in the US but was getting traffic
from Canada and Germany. Owner saw that marketing focus was needed
for a more specific geographic area.

What are your visitors searching for?

This area of analytics is a terrific opportunity for SEO and refinement of your
keyword strategies. With a good tracking service, you will be able to get a
report on search engine keyword usage and clickstream (click path) data. In
other words, the report will show a breakdown of the keywords your visitors
used to find you as well as the search engine they used. This information is
invaluable as it spells out exactly what your visitors are looking for, how
effective your keywords are, and lets you know what search engines have
you listed. If your chosen service provides it, you can click the report link to
see what your page rank is for that engine, in real-time. A good analytics
site will also provide the clickstream data, which will show you the path your
visitor’s took inside your site, from page to page. This data is invaluable for
marketing your site and product or service. To demonstrate, the owner of
DogWidget.com has been trying to decide what areas to focus on. Owner’s
dog widgets have a wide variety of applications, and Owner sees through
the keyword report that the search terms are all over the spectrum. There
is no focus. This tells Owner that a marketing strategy is needed to grab
visitors that want specific dog widgets.

When do they visit my site?

You will also want to monitor your peak traffic hours. This is very easy with
a good analytics report. The more detail your reports show, the more
information you have to work with. You should be able to have the data on
your site visits broken down by year, month, week, day and hour. This is
important information, but you really need more than just “visitor totals.”
You should look for this time breakdown by page views (total views of every
page on your site) and by unique visitors (pages viewed by each individual
visitor). To show the importance, let’s consider our dog widget site scenario:

DogWidget.com sells a variety of multi-colored widgets for dogs. Owner
notices through tracking reports that there is a much higher page view of
the Outdoor widgets on Friday mornings. The Outdoor page seems to
compel the highest number of clicks to the order page. No one clicks from
the Rainy Day widgets page to the order page. So now Owner has the
information to rethink the Rainy Day page, and to begin focusing more
advertising to Outdoor topics, advertisers and markets.

Where are visitors coming from?

When you begin marketing your site, whether it is banner and link
exchanges, classified ads, posting articles, press releases or pay per click
advertising, you need to know what is working for you and what is wasting
your time. Referral link reports help narrow this down and allow you to see
what active links on the Internet are being used to bring site visitors.

For
instance, let’s see how our enthusiastic and dedicated dog widget owner has
been advertising. Being on a shoestring, Owner decided to try SEO and send
out weekly press releases. DogWidget.com has been indexed by several
major search engines, keywords have been refined thanks to the keyword
usage reports. Using the referral reports Owner sees that the SEO is
beginning to roll along nicely and is even picking up a little momentum.

Now
for the press releases. Owner sends out a new press release each week for
two months. Without the referral link report, Owner would be in the dark as
to whether the links on the releases were being used, unless it was a paid
distribution service (and that info is only for one release on that one site).

With the referral report, Owner was able to send out press releases at no
cost, and see what sites picked them up and posted them through the clicks
on the contact links. So the press release about Vacation dog widgets got a
lot of attention, excellent. That was time well spent. So now, Owner focus
can shift so efforts are optimized.

Why is all this so important?

I must answer this question with a question: do you know how your site
has been doing? If you do not have reports to give you the real-time traffic
information necessary to gauge visitor performance, how can you know how
your site is really doing? Are you thinking some decent sales is doing well?

Or because you get nice feedback, the site is ok? If this is the case, you are
settling for inferior results. This is not a solid way to manage any business,
and a Website is business. Why would you want to settle for “ok” when you
can get the tools at little expense that can make your site soar? Our Owner
wanted to quit the “day job” and make a real living from DogWidgets.com,
and with diligence and Web analytics, there is a good chance Owner will
succeed, and make a lot of dogs happy at the same time! Please don’t settle
for “ok.” Take your site to the next level. All it takes is having the right
information to work with. To paraphrase an old idiom, Visitor Knowledge is
Site Success.

How do they use my Website?

Your visitors are valuable. The visitors that buy your product or service are
priceless; they are the key element to success. You want to make them
happy and keep them coming back. You also want them to spread the word
about you. And yes, Web analytics can improve this as well. By knowing
how visitors are actually using your site, which pages they visit, how long
they view the pages they visit, what pages compel them to continue inside
the site (clickstream), and what pages they use to leave your site (exit
page) will tell you a great deal. For instance, back to our dog widget site.
Owner sees that the Uses for Widgets page seems to hold the visitor longer
than other information pages. It was written with humor and has a fun,
clean look. Wow, a winner page. However, Rainy Day Widget shows as a big
exit page. Not a good page, it appears to kill the site visits. Ok, Owner knows
that Rainy Day page needs some redesign and rewriting fast.

Don’t let your Website stall like a rainy day widget. As with any business, a
Website is needing continual marketing and refinement to stay focused and
on target. You need to keep on top of your markets, keep fresh, interesting
and compelling content, keep your site available to those who want your
product or service. Staying alive on the Web means you need visitors …
visitors who are looking for what you have to offer. With good Web analytics
you have the tools you need to put your site in front of your target market,
increase your ROI and find success on the Internet. And isn’t this why you
have a Website?

Author: Cherie Davidson
Article Source: EzineArticles.com
Beading Necklace

Adjust Your Time in Using the Broadband Internet

// September 2nd, 2010 // No Comments » // About internet

Internet has been a worldwide attraction for all users around the world. It is very useful in terms of searching topics, news and latest issues around the world. The internet is considered to be a huge virtual library for the students and teachers, where they can search anything faster in just one click than borrowing books in the library. Internet was also used for downloading things such as music, movies, games, software and a whole lot more. Speaking of downloading, almost all of us are addicted to downloading free music and movies which requires a high speed internet connection. The internet is also used to play popular online games such as World of Warcraft, Crossfire, Granado Espada, Rohan, Exteel and other popular games. Without the internet, these games may not exist as well as the search engines like Google, Yahoo and Bing. Lots of internet users are averaged around more than twelve to fourteen hours if surfing the internet, and that is almost one day of non-stop surfing and having less time with other things. This has been one of the reasons why we are addicted in surfing the internet, which costs us a lot of time.

But there is a chance that we would adjust and manage our time in using the internet. For those who are using prepaid cards to connect into the internet, it is a good control for their time but they expect that the speed is too slow. But for those who are subscribing to a monthly package that gives them unlimited access and high speed broadband internet, they cannot be controlled sometimes in managing their time. If you are one of them, maybe it’s time for you to realize that spending your time all day looking at the computer will give you a possible severe headache. When you start manage your time in accessing the internet, you must limit yourself to a maximum of eight to ten hours with break of course. In the middle of your daily surfing hours, you need yourself to have a break by resting for at least thirty minutes to an hour. If you will do it straight, there is a chance that your health might be at risk.

If you spend your internet time on peak hours starting twelve midnight, it is not a good advice unless you are in a hurry on submitting your project or research something for your thesis project. It may cause your eyes to be tired. When you wake up in the morning, you will experience dizziness because of that reason. You must sleep not less than six hours, because it is not healthy if you do. It is very important for you to rest your eyes for at least six to eight hours of your time daily, so that you may have no problem on working with your computer or to enjoy surfing the internet again. Although you subscribed with a monthly high speed internet package with unlimited access, you still need to control and manage your time in order for you to have extra time with your families and friends.

Author: Jamar Wilson
Article Source: EzineArticles.com
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How to Generate More Leads & Money Through Internet Marketing

// September 2nd, 2010 // No Comments » // About internet

This is why internet marketing is without a doubt the best way and most efficient way to generate leads and money in your business. Now I want to clarify that building the old fashion way of going door to door or doing at home meetings is okay, but I promise you if your looking for more leads and more people who want to know about your business, then internet marketing is the key.

This is something that I want you to think about right now, and that is how many people are online searching for information instead of looking in newspapers or going through the yellow pages to get the information that they need. One article put out online will generate more sign ups than hanging out in the mall all day prospecting people. People who say that internet marketing doesn’t work for the network marketing industry don’t know what they are talking about or they just don’t understand how to do it.

Internet marketing will be able to put prospects in front of you faster and help you build a business more quicker than any other form of marketing right now. For example if you ran an ad in a magazine compared to doing a pay per click campaign, I promise you that you would have more interested targeted leads and it would be less expensive. The internet just brings you so many more quicker and cost effective ways of building your business.

The biggest problem that I see with new people who jump online is that, they just don’t take action with building their internet marketing business online. So many get caught up in all the training, which is great by the way, but never put what they learn to action. You have some who start but stop because they are not seeing immediate gratification, and that is not going to get you anywhere like that.

To really make your mark in this internet marketing world you have to practice persistence everyday in order to see the success at the end of the tunnel. Simply going half ass with it is not going to help you get to the mountain top. Do something everyday online to help your business grow more effectively.

Author: Carl L Walker
Article Source: EzineArticles.com
US State tax list

How to Generate More Leads & Money Through Internet Marketing

// September 2nd, 2010 // No Comments » // Money

This is why internet marketing is without a doubt the best way and most efficient way to generate leads and money in your business. Now I want to clarify that building the old fashion way of going door to door or doing at home meetings is okay, but I promise you if your looking for more leads and more people who want to know about your business, then internet marketing is the key.

This is something that I want you to think about right now, and that is how many people are online searching for information instead of looking in newspapers or going through the yellow pages to get the information that they need. One article put out online will generate more sign ups than hanging out in the mall all day prospecting people. People who say that internet marketing doesn’t work for the network marketing industry don’t know what they are talking about or they just don’t understand how to do it.

Internet marketing will be able to put prospects in front of you faster and help you build a business more quicker than any other form of marketing right now. For example if you ran an ad in a magazine compared to doing a pay per click campaign, I promise you that you would have more interested targeted leads and it would be less expensive. The internet just brings you so many more quicker and cost effective ways of building your business.

The biggest problem that I see with new people who jump online is that, they just don’t take action with building their internet marketing business online. So many get caught up in all the training, which is great by the way, but never put what they learn to action. You have some who start but stop because they are not seeing immediate gratification, and that is not going to get you anywhere like that.

To really make your mark in this internet marketing world you have to practice persistence everyday in order to see the success at the end of the tunnel. Simply going half ass with it is not going to help you get to the mountain top. Do something everyday online to help your business grow more effectively.

Author: Carl L Walker
Article Source: EzineArticles.com
Healing food: natural way to cure cancer

Visitor Traffic Statistics 101, or, The Who, What, When, Where, Why & How of Web Analytics

// September 2nd, 2010 // No Comments » // Widget

As we all know, visitor traffic is crucial to the success of every Website. If you do not know how many views your pages get, how can you know if
anyone is seeing your site, product or service? With an online business, you can not afford to guess at how effective your marketing, content, message or website design is.

Ideally, you need to know what pages are viewed, how long the visitor stays
on any given page and what page they click to next. Also, if you can see the
keywords they used to search for you, or see what link they clicked to get to
your site (referral link), you have great information for SEO (search engine
optimization) of your site content and keywords. This is all part of Web
analytics. The more you know about site analytics, the better prepared you
will be to get the most out of your site traffic and visitor usage. Read
through these basics and you will be ready to go look for an effective visitor
traffic reporting service, find the best features for the price, and boost your
site’s effectiveness.

Who are your visitors?

You spend many hours identifying your target market. Through SEO, you
spend even more time, and often money, to focus your keywords, search
indexing and content for this market. You devote yourself to find the
optimal visitors by geography, interest, demographics and other important
criteria, all for one purpose … to get the attention of potential customers or
clients.

Once you know your target market, you need to know if your efforts are
effective. You do that by tracking your site visitor statistics. Web analytics
analyze your site traffic and break down the data into usable information
reports. Visitor stats you need for the best tracking include how many total
visits (“hits” on your site pages, which means the total number of views by
everyone who visits your site), unique page views (views of any given page
by the same visitor), and geographic location of your unique visitors. The
advantage of geographic location is that you can monitor where your
visitors are coming from. For instance, DogWidgets.com (note: fictional
company) began by selling to one region in the US but was getting traffic
from Canada and Germany. Owner saw that marketing focus was needed
for a more specific geographic area.

What are your visitors searching for?

This area of analytics is a terrific opportunity for SEO and refinement of your
keyword strategies. With a good tracking service, you will be able to get a
report on search engine keyword usage and clickstream (click path) data. In
other words, the report will show a breakdown of the keywords your visitors
used to find you as well as the search engine they used. This information is
invaluable as it spells out exactly what your visitors are looking for, how
effective your keywords are, and lets you know what search engines have
you listed. If your chosen service provides it, you can click the report link to
see what your page rank is for that engine, in real-time. A good analytics
site will also provide the clickstream data, which will show you the path your
visitor’s took inside your site, from page to page. This data is invaluable for
marketing your site and product or service. To demonstrate, the owner of
DogWidget.com has been trying to decide what areas to focus on. Owner’s
dog widgets have a wide variety of applications, and Owner sees through
the keyword report that the search terms are all over the spectrum. There
is no focus. This tells Owner that a marketing strategy is needed to grab
visitors that want specific dog widgets.

When do they visit my site?

You will also want to monitor your peak traffic hours. This is very easy with
a good analytics report. The more detail your reports show, the more
information you have to work with. You should be able to have the data on
your site visits broken down by year, month, week, day and hour. This is
important information, but you really need more than just “visitor totals.”
You should look for this time breakdown by page views (total views of every
page on your site) and by unique visitors (pages viewed by each individual
visitor). To show the importance, let’s consider our dog widget site scenario:

DogWidget.com sells a variety of multi-colored widgets for dogs. Owner
notices through tracking reports that there is a much higher page view of
the Outdoor widgets on Friday mornings. The Outdoor page seems to
compel the highest number of clicks to the order page. No one clicks from
the Rainy Day widgets page to the order page. So now Owner has the
information to rethink the Rainy Day page, and to begin focusing more
advertising to Outdoor topics, advertisers and markets.

Where are visitors coming from?

When you begin marketing your site, whether it is banner and link
exchanges, classified ads, posting articles, press releases or pay per click
advertising, you need to know what is working for you and what is wasting
your time. Referral link reports help narrow this down and allow you to see
what active links on the Internet are being used to bring site visitors.

For
instance, let’s see how our enthusiastic and dedicated dog widget owner has
been advertising. Being on a shoestring, Owner decided to try SEO and send
out weekly press releases. DogWidget.com has been indexed by several
major search engines, keywords have been refined thanks to the keyword
usage reports. Using the referral reports Owner sees that the SEO is
beginning to roll along nicely and is even picking up a little momentum.

Now
for the press releases. Owner sends out a new press release each week for
two months. Without the referral link report, Owner would be in the dark as
to whether the links on the releases were being used, unless it was a paid
distribution service (and that info is only for one release on that one site).

With the referral report, Owner was able to send out press releases at no
cost, and see what sites picked them up and posted them through the clicks
on the contact links. So the press release about Vacation dog widgets got a
lot of attention, excellent. That was time well spent. So now, Owner focus
can shift so efforts are optimized.

Why is all this so important?

I must answer this question with a question: do you know how your site
has been doing? If you do not have reports to give you the real-time traffic
information necessary to gauge visitor performance, how can you know how
your site is really doing? Are you thinking some decent sales is doing well?

Or because you get nice feedback, the site is ok? If this is the case, you are
settling for inferior results. This is not a solid way to manage any business,
and a Website is business. Why would you want to settle for “ok” when you
can get the tools at little expense that can make your site soar? Our Owner
wanted to quit the “day job” and make a real living from DogWidgets.com,
and with diligence and Web analytics, there is a good chance Owner will
succeed, and make a lot of dogs happy at the same time! Please don’t settle
for “ok.” Take your site to the next level. All it takes is having the right
information to work with. To paraphrase an old idiom, Visitor Knowledge is
Site Success.

How do they use my Website?

Your visitors are valuable. The visitors that buy your product or service are
priceless; they are the key element to success. You want to make them
happy and keep them coming back. You also want them to spread the word
about you. And yes, Web analytics can improve this as well. By knowing
how visitors are actually using your site, which pages they visit, how long
they view the pages they visit, what pages compel them to continue inside
the site (clickstream), and what pages they use to leave your site (exit
page) will tell you a great deal. For instance, back to our dog widget site.
Owner sees that the Uses for Widgets page seems to hold the visitor longer
than other information pages. It was written with humor and has a fun,
clean look. Wow, a winner page. However, Rainy Day Widget shows as a big
exit page. Not a good page, it appears to kill the site visits. Ok, Owner knows
that Rainy Day page needs some redesign and rewriting fast.

Don’t let your Website stall like a rainy day widget. As with any business, a
Website is needing continual marketing and refinement to stay focused and
on target. You need to keep on top of your markets, keep fresh, interesting
and compelling content, keep your site available to those who want your
product or service. Staying alive on the Web means you need visitors …
visitors who are looking for what you have to offer. With good Web analytics
you have the tools you need to put your site in front of your target market,
increase your ROI and find success on the Internet. And isn’t this why you
have a Website?

Author: Cherie Davidson
Article Source: EzineArticles.com
Canada duty

Visitor Traffic Statistics 101, or, The Who, What, When, Where, Why & How of Web Analytics

// August 20th, 2010 // 1 Comment » // Widget

As we all know, visitor traffic is crucial to the success of every Website. If you do not know how many views your pages get, how can you know if
anyone is seeing your site, product or service? With an online business, you can not afford to guess at how effective your marketing, content, message or website design is.

Ideally, you need to know what pages are viewed, how long the visitor stays
on any given page and what page they click to next. Also, if you can see the
keywords they used to search for you, or see what link they clicked to get to
your site (referral link), you have great information for SEO (search engine
optimization) of your site content and keywords. This is all part of Web
analytics. The more you know about site analytics, the better prepared you
will be to get the most out of your site traffic and visitor usage. Read
through these basics and you will be ready to go look for an effective visitor
traffic reporting service, find the best features for the price, and boost your
site’s effectiveness.

Who are your visitors?

You spend many hours identifying your target market. Through SEO, you
spend even more time, and often money, to focus your keywords, search
indexing and content for this market. You devote yourself to find the
optimal visitors by geography, interest, demographics and other important
criteria, all for one purpose … to get the attention of potential customers or
clients.

Once you know your target market, you need to know if your efforts are
effective. You do that by tracking your site visitor statistics. Web analytics
analyze your site traffic and break down the data into usable information
reports. Visitor stats you need for the best tracking include how many total
visits (“hits” on your site pages, which means the total number of views by
everyone who visits your site), unique page views (views of any given page
by the same visitor), and geographic location of your unique visitors. The
advantage of geographic location is that you can monitor where your
visitors are coming from. For instance, DogWidgets.com (note: fictional
company) began by selling to one region in the US but was getting traffic
from Canada and Germany. Owner saw that marketing focus was needed
for a more specific geographic area.

What are your visitors searching for?

This area of analytics is a terrific opportunity for SEO and refinement of your
keyword strategies. With a good tracking service, you will be able to get a
report on search engine keyword usage and clickstream (click path) data. In
other words, the report will show a breakdown of the keywords your visitors
used to find you as well as the search engine they used. This information is
invaluable as it spells out exactly what your visitors are looking for, how
effective your keywords are, and lets you know what search engines have
you listed. If your chosen service provides it, you can click the report link to
see what your page rank is for that engine, in real-time. A good analytics
site will also provide the clickstream data, which will show you the path your
visitor’s took inside your site, from page to page. This data is invaluable for
marketing your site and product or service. To demonstrate, the owner of
DogWidget.com has been trying to decide what areas to focus on. Owner’s
dog widgets have a wide variety of applications, and Owner sees through
the keyword report that the search terms are all over the spectrum. There
is no focus. This tells Owner that a marketing strategy is needed to grab
visitors that want specific dog widgets.

When do they visit my site?

You will also want to monitor your peak traffic hours. This is very easy with
a good analytics report. The more detail your reports show, the more
information you have to work with. You should be able to have the data on
your site visits broken down by year, month, week, day and hour. This is
important information, but you really need more than just “visitor totals.”
You should look for this time breakdown by page views (total views of every
page on your site) and by unique visitors (pages viewed by each individual
visitor). To show the importance, let’s consider our dog widget site scenario:

DogWidget.com sells a variety of multi-colored widgets for dogs. Owner
notices through tracking reports that there is a much higher page view of
the Outdoor widgets on Friday mornings. The Outdoor page seems to
compel the highest number of clicks to the order page. No one clicks from
the Rainy Day widgets page to the order page. So now Owner has the
information to rethink the Rainy Day page, and to begin focusing more
advertising to Outdoor topics, advertisers and markets.

Where are visitors coming from?

When you begin marketing your site, whether it is banner and link
exchanges, classified ads, posting articles, press releases or pay per click
advertising, you need to know what is working for you and what is wasting
your time. Referral link reports help narrow this down and allow you to see
what active links on the Internet are being used to bring site visitors.

For
instance, let’s see how our enthusiastic and dedicated dog widget owner has
been advertising. Being on a shoestring, Owner decided to try SEO and send
out weekly press releases. DogWidget.com has been indexed by several
major search engines, keywords have been refined thanks to the keyword
usage reports. Using the referral reports Owner sees that the SEO is
beginning to roll along nicely and is even picking up a little momentum.

Now
for the press releases. Owner sends out a new press release each week for
two months. Without the referral link report, Owner would be in the dark as
to whether the links on the releases were being used, unless it was a paid
distribution service (and that info is only for one release on that one site).

With the referral report, Owner was able to send out press releases at no
cost, and see what sites picked them up and posted them through the clicks
on the contact links. So the press release about Vacation dog widgets got a
lot of attention, excellent. That was time well spent. So now, Owner focus
can shift so efforts are optimized.

Why is all this so important?

I must answer this question with a question: do you know how your site
has been doing? If you do not have reports to give you the real-time traffic
information necessary to gauge visitor performance, how can you know how
your site is really doing? Are you thinking some decent sales is doing well?

Or because you get nice feedback, the site is ok? If this is the case, you are
settling for inferior results. This is not a solid way to manage any business,
and a Website is business. Why would you want to settle for “ok” when you
can get the tools at little expense that can make your site soar? Our Owner
wanted to quit the “day job” and make a real living from DogWidgets.com,
and with diligence and Web analytics, there is a good chance Owner will
succeed, and make a lot of dogs happy at the same time! Please don’t settle
for “ok.” Take your site to the next level. All it takes is having the right
information to work with. To paraphrase an old idiom, Visitor Knowledge is
Site Success.

How do they use my Website?

Your visitors are valuable. The visitors that buy your product or service are
priceless; they are the key element to success. You want to make them
happy and keep them coming back. You also want them to spread the word
about you. And yes, Web analytics can improve this as well. By knowing
how visitors are actually using your site, which pages they visit, how long
they view the pages they visit, what pages compel them to continue inside
the site (clickstream), and what pages they use to leave your site (exit
page) will tell you a great deal. For instance, back to our dog widget site.
Owner sees that the Uses for Widgets page seems to hold the visitor longer
than other information pages. It was written with humor and has a fun,
clean look. Wow, a winner page. However, Rainy Day Widget shows as a big
exit page. Not a good page, it appears to kill the site visits. Ok, Owner knows
that Rainy Day page needs some redesign and rewriting fast.

Don’t let your Website stall like a rainy day widget. As with any business, a
Website is needing continual marketing and refinement to stay focused and
on target. You need to keep on top of your markets, keep fresh, interesting
and compelling content, keep your site available to those who want your
product or service. Staying alive on the Web means you need visitors …
visitors who are looking for what you have to offer. With good Web analytics
you have the tools you need to put your site in front of your target market,
increase your ROI and find success on the Internet. And isn’t this why you
have a Website?

Author: Cherie Davidson
Article Source: EzineArticles.com
Excise Tax

Internet Security – The Need of the Hour

// August 20th, 2010 // No Comments » // About internet

Internet is one of the most powerful tools that have been created by mankind today. It has brought a significant change in our life. Internet has given us endless amounts of information and opportunities. It has given us few important communication tools such as email, chat etc. that helps in connecting people faster than ever before. Social networking sites such as Friendster, Facebook, orkut etc. allows people to easily share their thoughts, ideas, emotions and feelings with their loved ones. Through Internet, you can also easily acquire items from all over the world with just one click. It has also introduced a concept of online banking where you can easily do banking transactions send & receive cash, pay bills, etc. from your home. These days’ people usually do all their work shopping, paying bills, business deals etc. by just entering their personal information from home through Internet. Internet has made our lives simpler and convenient than ever before.

There are certain drawbacks of the Internet as well and hacking is one of them. Internet security has become one of the main concerns for the people these days as they usually share their all personal information such as banking information, address etc, over the internet. Internet security basically means the protection of your computer’s Internet account and files from an unknown user. There are a lot of intelligent hackers these days, which can easily hack anyone’s important information through Internet within a few seconds. Apart from these computer hackers, there are also few other threats such as viruses, spywares and malwares etc. that can easily collect your personal information and can even destroy your computer within a few seconds. In order to protect your important information and fight against these cyber criminals, certain good internet security programs are available in the market which not only save your personal information when you are online but also prevents them from stolen by the hackers.

These Internet security programs are also known as Anti-virus software, which protects and fights your computer from viruses, spywares and malwares. The antivirus software’s such as MacAfee, trend micro, Norton etc. creates a protective shield, which protects the user’s data from certain bugs, viruses, spywares etc. Once install in the system, they immediately tries to locate the viruses, spywares etc, kill them and notifies the user about the same. The antivirus software’s keep on updating them through the Internet. These protection software’s can be easily purchased from online or a local computer store. There are also certain cyber protection cells that have been established to control cyber crime and protect the normal users, companies and firms’ etc. from professional hackers. They keep on maintaining a record of all the transactions that are going on daily basis over the Internet. Big companies, firms etc. also take the help of these cells for the protection of their important data on the Internet. Apart from all these, it is also a responsibility of a user to not to visit any unprotected site, should download the latest security updates, run scans and never share their online banking, email passwords etc. with anyone.

Author: Tina L Douglas
Article Source: EzineArticles.com
Import duty tariff

Pay Per Click – Writing Profitable Ad Headlines

// August 19th, 2010 // No Comments » // Widget

You will have 4 seconds to get your buyers’ attention when he/she scans through the PPC ads on the search page. You have to come up with an attention grabbing headline.

Your buyer will naturally scan the headlines, domains and highlighted keywords contained in the various ads. You will want to ensure that the buyer clicks your ad after his 4 second deliberation.

I suggest that you make your headline relevant to the buyers’ search query. Often the most simple headlines get the most clicks. For example, if I was searching to buy red widgets, then a headline which read “buy red widgets” would draw my attention. Your chances of a buyer clicking you ad have already doubled by simply doing this!

If you can get into your buyers’ mindset then you will be on the right track with your PPC campaign headlines. I advise my students to make their headlines the same as the search query. Not only will this ensure that your headline is highlighted by Google for the keyword but you have a higher chance of the buyer clicking your ad.

Remember your click rates will skyrocket if you give the buyer what they want. Buyers will not hang around your website if the product they want does not show up when they click on your ad. You have one shot in pay per click to get it right. Getting it right starts with your headlines. Having a attention grabbing headline which leads the potential buyer to your highly optimized sales page will lead to higher sales conversions.

Author: Luke McCormack
Article Source: EzineArticles.com
Electric Pressure Cooker